CUSTOMER EXPERIENCE AGENCY
Design with insight. Deliver new value.
Create a better business for the people you serve.
Discover | Design | Deliver
From research to reinvention, we help teams move from guesswork to growth, shaping experiences that captivate, convert and retain loyal customers.
Customer experience is an all-encompassing expression of the value you create for customers.
It's shaped by every decision you make across your business. Shape what's nextWinning experiences don't just happen
They are intentionally designed to deliver on your business vision and strategy for success.
We support growth-ready businesses with strategy, research, design and GTM across digital and physical channels.
OUR SERVICES
Creating experiences that matter, together.
We partner with you across research, strategy, design and GTM, because creating value requires more than one lens.
Work with us to seamlessly connect insight to design, and ensure value carries through to implementation.
Customer and Market Research
Discover what matters most to move beyond assumptions and build with confidence.
Market Research, CX/UX Research, Concept and Prototype Testing, Employee Experience Research. Marketing and Advertising Effectiveness Research, Stakeholder Research.
Experience Design
Shape how customers choose and engage across moments that matter to deliver new value.
Design Research, CX/UX Journey Mapping, Personas, User Stories, Strategic Design, CX/UX Design, Ideation Workshops, Prototype Design, Capability Build.
Strategy Consulting
Design how your business reinvents to create distinct value and compete in market.
Scenario Mapping, Opportunity Ideation, Growth Strategies, Transformation Portfolios, Strategy Implementation Planning, Executive Workshops.
Marketing
Connect value to market so what you've designed is understood, desired and drives growth.
Marketing Strategy & Implementation Planning, Brand Identity, Digital Marketing: SEO, SEM, Social Media, Email, Web Design, Campaign Management.
Our approach to achieving your vision.
Discover
We start with a research-based approach to identify what matters most to your customers, prospects and team. Then, we overlay your business context to refine strategy, prioritise opportunities, reduce risk and focus on value.
Design
Designing experiences that differentiate you in market and cohesively represent your brand takes empathy, creative thinking and business know-how. We help ‘bridge the gap’ between what customers want and successful business outcomes.
Deliver
Results are achieved when valuable experiences consistently reach the hands of customers. We support the ‘doing’, helping you challenge assumptions, navigate complexity and align hearts and minds to deliver.
“We cannot solve our problems with the same thinking we used when we created them.”
Three questions for Insight & Ideation
The ‘aha’ moments come not only from identifying what’s most important to customers, but from deeply understanding ‘the why’. With this insight, you can design value-creating experiences that deliver on strategic priorities.
It takes courage to challenge assumptions. If you haven’t asked these three questions lately, now may be the time to ask, listen and learn about the ‘why’.
1. How have your customers changed?
2. Do they have new expectations?
3. What would be most valuable to them now?
Reimagine your customer journeys, design winning experiences and deliver new value to market. We’ll help discover new possibilities, bring your ideas to life, captivate your market and empower your team.
Delivering for Customers
We partner with ambitious teams to explore, design and market their vision for success.
“Jo took us to a place we simply would not have arrived at without her expertise. Her extensive UX, design and leadership experience is evident, and you end up just feeling like she’s part of the team.”
Fresh Perspective
The experiences you provide set your business apart. But with so much change & disruption, you may need fresh, ‘outside-in’ thinking to bring new perspective or clarity to your ‘where to play’ & ‘how to win’ strategy.
Hands-on Expertise
Or, you may need hands-on expertise to design powerful, connecting experiences; to reach more customers; to build loyalty or to align your teams to deliver cohesive, advocacy creating experiences across customer journeys.
Cost Effective Partnership
With competing priorities, much on your ‘to-do’ list and every dollar counting, deciding what to outsource is a big decision. We’ve designed our ‘menu’ of services to be accessible for smaller businesses & scale ups, as well as enterprises working on customer centric transformation.
XDC Founder & Director, Jo Harrison.
You’ll work directly with me, Jo Harrison, and my team of specialists.
I bring 15+ years of leadership experience, coupled with specialist skills in CX, Design and Marketing. I’ve worked with businesses of all sizes and across industries to launch and grow brands, design and lead customer experience transformation programmes and deliver market-leading customer advocacy.
Customer Success
We are grateful to work with our inspirational clients who are out there ‘making a difference’. While their missions, industries and stages of growth differ, they all have one thing in common…a relentless focus on creating value for their customers.
Marcelo, Business Owner
We were incredibly impressed by the quality of work and with Jo’s engagement with us – we can’t thank her enough for her guidance and patience. The way she shares knowledge makes the journey to understanding so easy. Jo exceeded our expectations, going above and beyond to deliver to our needs.
Steve, CEO
We engaged XDC to facilitate our Executive workshops & execute a significant qualitative research programme of work. We were delighted with the depth of insight, impact of workshops & quality of recommendations. Jo went the extra mile to achieve our objectives, always ensuring quality & integrity of work.
Emma, COO
Jo was incredibly professional and flexible, doing whatever it took to help us achieve our outcomes. Jo kept us well informed of her progress to milestones & always delivered on time. The quality & depth of work was impressive and we were very happy with the outcomes. We highly recommend XD Consulting.
Sonya, Managing Director
Best income month ever! Jo is always finding ways for our marketing to work best for us, supporting us with strategy, research, website design, copywriting, SEO, Google Ads & Social Media. The huge growth engine she has created behind what you can visually see is insane. We feel 100% supported.
Shape what's next
Get clarity on where to focus, and prioritise for impact.
No obligation. Practical perspective.
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+64 (0)299 766 354